Mark Penn Firing Watch: Infinity!!1!EleventyOne!1!!
Photo: AP/Jerry Lai/Burson-Marsteller.com
Okay, enough with the numbered days already. One, it’s kind of pointless after missing ten days due to illness (not that I couldn’t have filled those ten days with individual posts on Penn’s egregious conflicts of interest; believe me, I could); and two, it’s pretty damn clear that no matter how clear and contemptible his fuckupery, she’s not going to dump him.
For today, I’m just going to indulge in a bit of lovely schadenfreude, courtesy of the New York Observer. NYO has three - count ‘em; three - articles this week on the blithering idiot that is Penn.
Fittingly, Jason Horowitz (or his editor) slaps Penn around from jump with the headline "Micro Mark," in a piece that begins with Penn whining that people "misunderstand" his brilliant strategy:
“There was a misunderstanding that this campaign was about small things. It never was. If anything, the Obama campaign has microtargeted constituencies.”
This, from Mr. "Microtrends" himself.
“I think that virtually every schoolchild knows that she is ‘ready on day one,’ said Mr. Penn, referring to one of the slogans he designed for Mrs. Clinton. “If you look back—at the beginning she was ‘ready for change and ready to lead’ and that’s something that built a large coalition that carried her through Super Tuesday. Between then and now, there was a period where the campaign didn’t have resources to play ahead in those states it needed to campaign in.”
As he put it, his strategy had succeeded in the “biggest message-oriented states.”
‘Cause, you know, those caucus states don’t count, and shit. Seriously: "biggest message-oriented states"? WTF is a message-oriented state? It sounds like a Karl Rove’s number-one mental tic.
Oh, and that "not having the resources it needed" bit? Whose fault was that? Sweet jumping jeebus, but this moron has no sense of irony. Which, of course, is perfect, considering that he’s a DLC Boy, and therefore, the bastard brother of Rove’s GOP.
But the money line is this:
He reserves a special disdain for a group he identifies as the “impressionable elites”: people who can afford to pick candidates based on fuzzy feelings rather than on the impact the candidates’ policies will have on their lives. At a recent discussion of the book at the Strand bookstore in Manhattan, during which Mr. Penn said, “The theory of the book is that the era of big trends is over,” one audience member asked if Mr. Obama was not a “macrotrend.”
Yeah, "impressionable elites" - Penn’s sole audience. He exists purely by and for the chattering classes, of which he is a card-carrying member. And I’d really like to know who he is to be calling other people "elites" (see DLC Boy, above). Hell, he couldn’t even be bothered to stick around to play Chief Strategist the night before the Potomac Primary; it was more important to him to grab the shuttle to New York to plug his latest useless contribution to the deforestation of the planet.
I guess that $3.8 mil. in January alone wasn’t enough to keep him on-task. Nor, apparently was the $10+ million total that he’s raked in from Clinton so far, even with his continuing income from Burson-Marsteller Worldwide (and, thus, from John McCain’s chief strategist).
But to enjoy the schadenfreude more fully, don’t miss NYO’s other two articles. Ostensibly pieces about Leon Panetta and Harold Ickes, they’re actually [well-deserved] hatchet jobs on Penn. No, I have no illusions about Panetta and Ickes, either, but it’s a beautiful thing to see them go for Penn’s jugular for the sheer sport of it. (Okay, so maybe not "sport" - how about a little well-timed revenge?)
Ultimately, though, Clinton’s refusal to can Penn in the face of such an abysmally stupid performance makes me glad that Obama appears to be the likely nominee. Because if she insists on remaining joined at the hip to this sort of fuckwittery on her campaign, who do you think would be attached to her in the White House?

Yeah, Penn sure does seem to be the overpaid shill incapable of getting past his wonk. 98% of the time, after HRC makes a move, he takes credit for it… then the media gets attacked for suggesting she’s too staged. (There’s a lot to criticize the media about, but that ain’t one of them).
Obama’s team, by comparison, likely focus-groups things, and advises BHO, but they don’t parade around saying ‘that’s MY strategy you’re seeing there.’ As well, I get the sense he’s more willing to speak off-the-cuff, without having every word parsed and micro-analyzed in advance.
As a result, we see one guy who comes across as generally cautious and thoughtful and his team backs his message versus someone who’s team talks too much about how her message was arrived at and make her seem like robo-Clinton. Penn’s the worst at dehumanizing her and, as you say, deserves a big-ass boot.
Also, glad to hear your health has taken a turn for the better, and hope your family circle follows you to Well.
Comment by Kevin Hayden — March 04, GMT @ 03:450 AM
Friday Stolen Code Blogging
Me and my sticky fingers do it again.
Trackback by Rook's Rant — March 07, GMT @ 12:757 PM
Gotta love it, huh, Kev? I assume you read yesterday’s Politico piece about how HRC’s campaign isn’t paying its debts to small vendors, so that it has enough cash on hand to continue to run ads and events. I guarantee you that Penn’s getting paid his millions every month, though. Way to fuck over the little people, Hill.
Oh, and BTW: John Edwards, are you paying attention? No endorsing the candidate who screws the little folks just because your nose is out of joint that Obama didn’t suck up enough.
Comment by Administrator — March 31, IST @ 06:3118 AM